Problem: Solitude Mountain Resort needed an instant way to communicate with customers about the everyday happenings and life at the resort including: weather forecasts, lift operations and canyon openings. They also wanted a way to represent the interactivity of the resort with its customers using photos and video.

Strategy: iD developed a plan that would allow Solitude to control the content on their website while simultaneously being able to instantly communicate and interact with their customers.

Results: Integrating Twitter, Facebook, Flickr and Wordpress to their website has made Solitude Mountain Resort recognizable and more interactive. By adding these technologies Solitude is now able to instantly update resort customers via internet and mobile devices and send out up-to-the-minute offers via text message using Twitter. In turn, customers can also post updates, as well as photos and videos of their day at Solitude on the website.